Amsia Motors, Automotive plant assembly news in Sergipe, BRASIL.

Amsia Motors - S30 Selvo




Amsia Motors with joint venture Partners are also developing a local brand of new energy products for maiden launch at the end of 2013 in compliance with the Chinese government’s requirements and to capture growth of a new segment for the joint venture’s future development. This will necessitate the establishment of certain research and development competences within the joint venture for the development of China-specific new energy vehicles under new local brand, as well as to facilitate further localisation of components in China.

With its planned capacity expansion being successfully executed, starting from the beginning of this year the joint venture will redirect its business focus on further development of its sales and marketing strategy. Product quality is highly appreciated by consumers in the local market, as well as export market. Our joint venture’s share of the premium auto market continues to increase. The joint venture will continue to seek strong growth of its existing models over time, while formulating at the same time a road map for potential future new products.


In regards to the export market, since Amsia Motors agreement in Sergipe, Brasil - the plan is to engage into the import market, while the preparation of the plant is carried out aggressively with due diligence.



As per the Chairman.CEO of Amsia Motors Mustafa Z. Ahmed, the Auto assembly plant in Brasil will be in trial production, approximately within three to four years, given the size of its undertaking it is going to be equipped to manufacture for the local market and increase the export market in Brasil as well.
Furthermore, the Chairman also stated that - ' During this process of the Auto assembly plant preparations, our Sales and Marketing department in Canada will be engaged in full force to penetrate the local import market with very competitive products'. 

For the import market, the selection of vehicle line-up's are SUV's, Pick- up's (single and double cabin), Mini pick-up, Light truck and might add a passenger as well, meeting the local trends and commercial demands.


Double-cabin Pick-up, TRACKER.
Hesitant to disclose all the model specifications at this point, International Sales and Marketing team is currently engaged with all legal formalities and successful initiations.
For the assembly plant, Amsia Team has acquired the technical, finance and asset management body to engage at the earliest possible for the execution of the national compliance and formalities for the Auto plant in Sergipe.

Simultaneously, many proposals were received from South American and European countries, which the International Sales and Marketing is excited to announce the promising expansion, prior to the production installation in Sergipe.

Moeth Ahmed, Director of International Sales & Marketing also added that, 'We are not surprised about the positive reactions from the interested distribution prospects from Brasil, other South American and European countries' - following our strong focus on quality, precision, competitive price range and strategic marketing'. 
Given the interested distributors response in Brasil which has been very positive, it is currently undergoing selection process - for the right Partners for the Supply chain network. 

Without much surprise, the Sales & Marketing division also reinforced the fact that - Amsia Motors does not have any major shareholders, it is 100% independent owned company registered in USA and is NOT an Arab investor group, such information has been misinterpreted by several medias and not correct.

The Human resources department has reported an overwhelming amount of response for candidates interested to grow a future with Amsia Motors, in Brasil. 
'The warm welcome and market response has been extremely positive, in addition to the Sergipe Governor's office and the SEDETEC Team led by Mr. Saumineo Nascimento (Secretary of state)' - added the Sales & Marketing team in Canada.

In essence, Amsia Motors is very pleased with the positive response, current market development for import market and the Auto assembly plant preparation in Sergipe. Shortly, a Technical team will be visiting along with the International Sales & Marketing department to execute and implement the next stages for Amsia Motors in Brazil. Please stay tuned as we unfold and update you regarding the continuous developments. 

For more information please email : info@amsiaglobal.com.

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